Campaign builds dialogue around mental health

Bell is donating 5¢ every time you tweet with the hashtag #BellLetsTalk

Canadians took to the Twitter-verse today to talk about mental health. Every time someone tweets with the hashtag #BellLetsTalk, Bell Aliant will donate 5¢ to a mental health initiative, though they will also donate for every text message sent, mobile or long distance call made and Facebook share of their promotional photo.

Last year the campaign raised $4.8 million when over 96 million texts and calls were made, but this year they’re hoping to surpass the 100 million mark.

UNews will be publishing a series of articles about student mental health in the coming days.